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Event details

Market Intelligence Meeting

1 February 2018 - Vienna, Austria

Venue TBC

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About the event

When:
1 FEB 2018 (THU, 08:30 to 16:30): Main conference
31 JAN 2018 (WED): Participants' dinner (at the Grand Hotel) - 68€ please PRE-PAY HERE (with a credit card or your PayPal account). In order for the link to work properly, open it on a desk/laptop on Google Chrome.
 
Where:
Grand Hotel Vienna, Kärntner Ring 9, 1010 Wien, Austria
Hosted by: IP Austria & ORF Enterprise
Supported by: RMS & Kronehit Radio

Topics - TV session:
Improved data, creativity and measurement for a greater TV effectiveness
  • Gathering the evidence, standard and new, to prove the resilience of TV
  • The importance of TV: exploring people’s relationship with TV
  • Data: Understanding the impact of data on the different actors of the TV ecosystem
  • Audience measurement: Can we move quicker on the measurement of Total Video?
  • TV effectiveness: Comparing the impact of TV vs digital video
  • Creativity: What makes an effective TV spot
 
Topics - Radio session:
Research, data & insights for radio sales & marketing
  • New developments in radio & audio measurement
  • Evaluating effectiveness & ROI of radio & audio in the media mix
  • The increasing role of data: architecture & technology

Registration:
Please fill in the registration form on the left.
If you haven't recieved a confirmation email within a week, please contact cecile.benedetti@egta.com to confirm your registration.
 
Hotel bookings:

Grand Hotel Vienna (conference venue) - 70 rooms available until December 20th 2017 after that bookings can be done upon availability and at their daily rate
EUR 180.00/night  in single occupancy - EUR 220.00/night in double occupancy
breakfast, VAT included - free WiFi, access to the fitness facility / City tax (3.20% per night) is excluded
Cancellation policy:free of charge 24 hours before arrival.
Booking process: fill in this booking form and send it to jgrass@jjwhotels.com
 
Grand Ferdinand (250m - 3-min walk) - 30 rooms available until January 3rd 2018 after that bookings can be done upon availability and at their daily rate
EUR 170.00/night  in single occupancy - EUR 190.00/night in double occupancy
breakfast, VAT included - free WiFi, access to the Grand Étage with roof top pool and the fitness area / City tax (3.20% per night) is excluded
Cancellation policy:free of charge 24 hours before arrival.
Booking process: send an email to reservations@grandferdinand.com and mention the code EGTA
 
Motel1 (450m - 6-min walk) - 50 rooms available until January 3rd 2018 after that bookings can be done upon availability and at their daily rate

EUR 91,24 in single occupancy - EUR 106,62 € in double occupancy

breakfast excluded - breakfast buffet can be booked on top for 9,50 € per person / City tax included

Cancellation policy: free of charge 3 days before arrival.

Booking process: fill in this booking form and send it to wien-staatsoper@motel-one.com

 

Special offer: Discounted travel with Lufthansa Group Partner Airlines

 

Lufthansa Group Partner Airlines offer a comprehensive global route network linking major cities around the world. We offer special prices and conditions to participants, visitors, exhibitors, invited guests as well as employees of the Contracting partner and their travel companions.

To make a reservation, please click on www.lh.com/event-flight-booking and enter the access code BEZJNRX in the "Offer for discounted flights" area. This will open an online booking platform that will automatically calculate the discount offered or provide you with an even better offer if another promotional fare is available.

 

NOTE: Pop-ups must be enabled otherwise the booking platform window will not open.

These promotional fares are also available through your IATA / ARC travel agent. Travel agents can obtain ticketing instructions by sending an email to lufthansa.mobility@dlh.de and providing the access code as a reference.

Other information

Hosted by:                                                                                    Supported by:                                                                                 Partners:

 

                                               

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About us

The reference centre for audiovisual advertising sales houses

 

egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

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egta

22, Rue des Comédiens, boîte 4
1000 Brussels (Belgium)
Tel.: + 32 2 290 31 31
Fax: + 32 2 290 31 39


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