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Event details

Senior Executive Academy

22 January 2018 - 24 January 2018 - Brussels, Belgium

egta offices

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About the event

22-24 JAN 2018 (MON, 13:00 to WED 16:45)
egta offices - Rue des Comédiens, 22 B-1000 Brussels - Belgium


“Supercharging TV advertising through the digital transformation.Building cross-platform offers with the innovation and precision so as to answer to clients’ demands for more transparency, efficiency and creativity.”



- An afternoon introduction session on Monday (13h00 to 18h30) followed by a networking dinner.

- 3 days – 3 mentors, i.e. senior experts with a transversal knowledge and experience of the television advertising industry

- A group made of max. 22 Senior Executives from egta members, no matter if they come from the Marketing, Research or Sales departments.

- 8 to 10 senior guests speakers (advertisers, agencies, on-line experts, etc.) over the 2,5 days

- Time to share best case practice amongst participants and to reflect on strategical thinking

- 2 days and a half of interactive discussions with mentors and speakers but also among participants

Training cost:
1800€ (including 2 dinners, 3 lunches and training material) - hotel nights and flights are not included - please communicate the invoicing information to

Please fill in the registration form on the left.
If you haven't recieved a confirmation email within a week, please contact to confirm your registration.
Hotel bookings:
120, rue du marché aux herbes B-1000 Brussels Belgium
EUR 150.00/night  in single occupancy - EUR 165.00/night in double occupancy
breakfast, VAT included - free WiFi, access to the fitness facility / City tax (4.24€/night) is excluded
Cancellation policy: free of charge if cancelled prior to 2 pm, 48 hours before arrival
Booking process: fill in and send this registration form back to

Other information


About us

The reference centre for audiovisual advertising sales houses


egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

Contact us


22, Rue des Comédiens, boîte 4
1000 Brussels (Belgium)
Tel.: + 32 2 290 31 31
Fax: + 32 2 290 31 39