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The Global TV Group’s Leadership Session with Orlando Wood

12 May 2022 - ONLINE ZOOM MEETING

Zoom

About the event

The Global TV Group’s Leadership Session with Orlando Wood

 

When: Thursday 12 May 2022 - 3:00 - 4:30 PM CEST 

 

REGISTER HERE

 

The Playbook for Effective Advertising - How do marketers create advertising with wit, charm and human vitality in a world that’s turning dangerously inward?


In his latest research, Orlando Wood, Chief Innovation Officer at System1 Group, reveals how society’s attention has once again narrowed in the digital age. Advertisers must now capture the broad-beam attention of audiences if they want to create effective, creative and meaningful advertising that builds brands.

 

Join The Global TV Group for an exclusive online discussion where Wood will share evidence, guidance and inspiration to help grow brands in a technologically-disrupted world.

This upcoming talk is open to all players in the advertising industry.

 

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The reference centre for audiovisual advertising sales houses

 

egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

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