3 March 2016 - Munich, SevenOne Media
SevenOneMediaDownload TV Agenda
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Television is not going anywhere… it is going everywhere!
The meaning of television in today’s ever more customisable TV environment.
Amongst others, key topics will include:
- Multi Channel Networks (MCNs): the different business models, the opportunities for broadcasters and the issue of the potential cannibalisation with their own linear offer;
- Relations between broadcasters and telecommunication providers: the data ownership issue and the targeting opportunities;
- Video advertising: more interaction to improve viewers’ engagement, creativity in formats to counter ad blocking;
- Programmatic trading on long-form catch-up.
Conditions of entry: Participation in this event is free of charge for all egta members. Please note that egta offers non-member sales houses access to one event free of charge in order for them to see the association in action and to connect with senior professionals from the industry across Europe and beyond. If your company has already used its complementary entrance please contact the egta team to learn more about the membership options.
If you are an industry partner, please contact Ania Lara to discuss the conditions of entry to this event.
Hotel booking: Please note that egta is not taking care of hotel registrations. However, we have negotiated preferential rates with Feringapark Hotel. Should you wish to book your room, please send an email to [email protected], including all the necessary information. We encourage you to book your accommodation before 2 February. Please contact the egta team to receive a special egta booking code.