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Sanoma Media Finland

Type: TV & Radio

Country: Finland

Address: PL 95 00089 Sanoma

Phone: +358-9-1221

Website: https://media.sanoma.fi/en

Stakeholders: Sanoma

Status of the company: Owned by the channel

Type of company: Private

Number of employees: 200

Contact details

CEO of the sales house/Head of Sales dpt

Name: Minna Andersson

Title: Head of TV, radio and events, B2B

Contact person

Name: Tina Åström & Leena Lampenius

Email: [email protected] & [email protected]

Reference person

Head of B2B: Tuomas Airisto, Chief Commercial Officer, B2B

Head of Sales:Tero Huovila, Vice President, Sales

Head of Solutions: Karri Ahonen: Director, marketing, insight, products, contents

Head of Marketing and PR: Elina Bono, Head of Marketing

Head of Research: Kati Alijoki, Head of Insight

Head of European Affairs / Head of Legal:

Head of Pricing / Revenue Optimisation: Petri Lahikainen, Head of TV and Radio Development

Head of Video: Joonas Imeläinen, Head of Video and Development

 

Nelonen Media contacts:

Kari Laakso, President, Nelonen Media

Jenni Nummela, Director, VOD and Strategy

Jussi Suvanto, Director, Radio

Market data

Ownership/status of the TV channels/radio stations commercialised by the sales house: Private
 
Type of TV channels commercialised by the sales house: Free-to-air
 
Names of TV channels commercialised by the sales house: Nelonen, Jim, Liv, Hero
 
Names of radio stations commercialised by the sales house: Me Naiset Radio, Radio Suomipop, Radio Rock, HitMix, Loop, Helmiradio, Aito Iskelmä, Groove FM
 
Other media commercialised by the sales house:
 
Print: Helsingin Sanomat, Aamulehti, Satakunnan Kansa, Ilta-Sanomat, Aku Ankka, ET, ET Terveys, Gloria, Glorian koti, Glorian ruoka & viini, Hyvä terveys, Kodin Kuvalehti, HS Kuukausiliite Monthly Supplement, Matkaopas, Me Naiset, HS Meidän perhe, Sport, Suuri Käsityö, Tiede, Tiede Luonto, IS Sports Magazine
 
Publishers’ websites (eg. broadcasters / media groups, individual channels, others): HS.fi, Aamulehti.fi, Satakunnankansa.fi, IS.fi, IS.fi Me Naiset, IS.fi Urheilulehti, Vauva.fi, Soppa365.fi, Kodinkuvalehti.fi, Hyvaterveys.fi, Etlehti.fi, Tiede.fi, Akuankka.fi, Gloria.fi
 
Video streaming services (VOD, catch-up): Ruutu, Ruutu+

 

Audio (music streaming services / online radio / podcasts, etc.): Supla, Supla+

 

Audience share of the channels commercialised by your sales house
Total (linear TV): 36.4 % commercial share of viewing (includes Nelonen Media and FNG channels)
Source: Finnpanel Ltd, TAM, 2020, population 4+
Total (linear TV + VOSDAL): shares are not published
Source:
Total (radio): 32.9 % commercial share of listening
Source: Finnpanel Ltd, NRS, Jan-Dec 2020, population 9+

Sales house’s market share:
Total (TV): 39.9 %
Source: Kantar TNS, 2020
Total (radio): 36.9 %
Source: Kantar TNS, 2020

 

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