11 April 2014 Go back to the main page  
 What they said ...

We asked Triton Digital for their comment on this initiative:


"Streaming audio is at a tipping point – the listenership is booming, and advertisers that have been quick to invest in the space are seeing incredible returns,” said Rob Favre, CCO/GM Measurement & Analytics at Triton Digital. “Webcast Metrics is enabling a wider segment of marketers and advertisers to see just how strong the online audio is today, and helping them to invest intelligently in the space as it continues on this significant growth trajectory."

–– Rob Favre, CCO/GM Measurement & Analytics, Triton Digital