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Atresmedia Publicidad

Type: TV

Country: Spain

Address: 28703 Madrid / San Sebastián de los Reyes, Spain

Phone: + 34 91 6 234 577

Website: www.atresmediapublicidad.es

Stakeholders:

Status of the company: Owned by the channel

Type of company: Private

Number of employees: 200

Contact details

CEO of the sales house/Head of Sales dpt

Name: José Miguel García-Gasco

Title: General Manager

Contact person

Name: Fernando Pino Velázquez

Email: [email protected]

Reference person

Head of Sales: Javier Martinez Hernandez

Head of Marketing: Javier Andres Ortega

Head of Research: Fernando Pino Velázquez

Head of Communication / PR: Javier Andres

Head of European Affairs / Head of Legal: Rocio Robles de Vacas

Head of Pricing / Revenue Optimisation: Rocio Robles de Vacas

Head of Special Special Formats: Pablo Lopez Barajas

 

Market data

Ownership/status of the TV channels/radio stations commercialised by the sales house: Private

 

Type of TV channels commercialised by the sales house: Free-to-air, Generalist & Thematic

 

Names of TV channels commercialised by the sales house: Antena 3, La Sexta, Neox, Nova, Mega, Atresseries

 

Names of radio stations commercialised by the sales house: Onda Cero, Europa FM, Melodía FM

 

Other media commercialised by the sales house:
Publishers’ websites (eg. broadcasters / media groups, individual channels, others): antena3.com, lasexta.com, ondacero.com
Video streaming services (VOD, catch-up): Atresplayer

 

Audience share of the channels commercialised by your sales house
Total (linear TV): 26,2
Source: Kantar Media, Spain, 2019, Ind. 4+
Total (linear TV + VOSDAL + ADE +1): 26,1%
Source: Kantar Media, Spain, 2019, Ind. 4+
Total (radio): 10,3%
Source: EGM 2019, MONDAY TO FRIDAY. IND 14+

 

Sales house’s market share:

Total (TV): 40,7%
Source: Infoadex 2019
Total (radio): 16,5%
Source: Infoadex 2019

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About us

The reference centre for audiovisual advertising sales houses

 

egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

Contact us

egta

Rue des Comédiens 22 / boîte 4
1000 Brussels (Belgium)
Tel.: + 32 2 290 31 31
Fax: + 32 2 290 31 39


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