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Atresmedia Publicidad

Type: TV

Country: Spain

Address: 28703 Madrid / San Sebastián de los Reyes, Spain

Phone: + 34 91 6 234 577

Website: www.atresmediapublicidad.es

Stakeholders:

Status of the company: Owned by the channel

Type of company: Private

Number of employees: 200

Contact details

CEO of the sales house/Head of Sales dpt

Name: José Miguel García-Gasco

Title: General Manager

Contact person

Name: Fernando Pino Velázquez

Email: [email protected]

Reference person

Head of Sales: Javier Martinez Hernandez

Head of Marketing: Javier Andres Ortega

Head of Research: Fernando Pino Velázquez

Head of Communication / PR: Javier Andres

Head of European Affairs / Head of Legal: Rocio Robles de Vacas

Head of Pricing / Revenue Optimisation: Rocio Robles de Vacas

Head of Special Special Formats: Pablo Lopez Barajas

 

Market data

Ownership/status of the TV channels/radio stations commercialised by the sales house: Private

 

Type of TV channels commercialised by the sales house: Free-to-air, Generalist & Thematic

 

Names of TV channels commercialised by the sales house: Antena 3, La Sexta, Neox, Nova, Mega, Atresseries

 

Names of radio stations commercialised by the sales house: Onda Cero, Europa FM, Melodía FM

 

Other media commercialised by the sales house:
Publishers’ websites (eg. broadcasters / media groups, individual channels, others): antena3.com, lasexta.com, ondacero.com
Video streaming services (VOD, catch-up): Atresplayer

 

Audience share of the channels commercialised by your sales house
Total (linear TV): 26,2
Source: Kantar Media, Spain, 2019, Ind. 4+
Total (linear TV + VOSDAL + ADE +1): 26,1%
Source: Kantar Media, Spain, 2019, Ind. 4+
Total (radio): 10,3%
Source: EGM 2019, MONDAY TO FRIDAY. IND 14+

 

Sales house’s market share:

Total (TV): 40,7%
Source: Infoadex 2019
Total (radio): 16,5%
Source: Infoadex 2019

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About us

The reference centre for audiovisual advertising sales houses

 

egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

Contact us

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Rue Washington 34 / boîte 14
1050 Brussels (Belgium)
Tel.: + 32 2 290 31 31
Fax: + 32 2 290 31 39


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