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MARKÍZA - CME Group

Type: TV

Country: Slovakia

Address: Bratislavská 1/A, 843 56 Bratislava 48 - Záhorská Bystrica

Phone: +421 (2) 68274 111

Website: http://www.markiza.sk

Stakeholders: Central European Media Enterprises (CME)

Status of the company: Independent

Type of company: Private

Number of employees: 309

Contact details

CEO of the sales house/Head of Sales dpt

Name: Matthias SETTELE

Title: CEO

Contact person

Name: Juraj Máťuš

Email: Matus.Juraj@markiza.sk

Telephone: (+421) 2 68274630

Reference person

Matthias SetteleCEO

Juraj MáťušSales Director

Katarína PlevováHead of Research

Michal BorecHead of PR

Lucia TandlichHead of Legal

Anton ZdarilekHead of New Media

Market data

Name of TV channels commercialised by your sales house:

DEFINITIONS:

Audience share: % of the total TV/Radio audience on the reference population of your country i.e. 4+ or similar for period  1.1.-30.11.2018

Market share: % of the SK TV/Radio advertising investments on your market for period 1.1.-30.11.2018

 

TV Channel

Audience Share

Market Share

Markíza

21.3%

38.9%

Doma

3.6%

5.9%

Dajto

3.5%

4.8%

Nova International

0.5%

0.1%

Total Markíza Group

28.8%

49.7%

 

Source : Audience share: PMT/TNS SK LIVE +VOSDAL+GUESTS, TG A12-54,1.1.-30.11.2018, ALL DAY Market share from SK TV Channles: TNS MI AdexSpot; Period: 1.1.-30.11.2018, Gross Revenue, incl. Sponsorship

 
Other:

Commercialise other media:

Internet

Sell advertising on channels’ websites:

Yes

Sell advertising on behalf of other website owners:

No

VOD offers:

Yes: Voyo (www.voyo.sk)

Catch-up service:

Yes: Videoarchive (http://videoarchiv.markiza.sk/uvod)

Other platform / application / service:

Yes: mobile Apps (News, Videoarchív, Voyo, 2nd screen app)

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About us

The reference centre for audiovisual advertising sales houses

 

egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

Contact us

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1000 Brussels (Belgium)
Tel.: + 32 2 290 31 31
Fax: + 32 2 290 31 39


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