twitter twitter scoop.it

Sky Media Italy

Type: TV

Country: Italy

Address: Via Luigi Russolo, 9 – 20138 Milano

Phone: +39 02 30 80 12 974

Website: http://www.skypubblicita.it/

Stakeholders: Sky Italia srl

Status of the company: Owned by the channel

Type of company: Private

Number of employees: 200

Contact details

CEO of the sales house/Head of Sales dpt

Name: Giovanni Ciarlariello

Title: Chief Media, Digital & Data Officer

Contact person

Name: Alessandra Galli

Email: [email protected]

Reference person

EVP Giovanni Ciarlariello

Commercial Director Paolo Romano

Marketing Director Anthony Cardamone

Head of Advertising Sales Operations & Business Development Manager Marco Andreani

Digital Officer Aldo Agostinelli

Market data

Ownership/status of the TV channels/radio stations commercialised by the sales house: Private
 
Type of TV channels commercialised by the sales house: Combination of: Free to air, Paid; Thematic

 

Names of TV channels commercialised by the sales house: Sky Cinema, Sky News, Sky Sport & Calcio, SKY ARTE, SKY ATLANTIC, Sky Uno, Fox Intrattenimento, Fox Natgeo, Sky PC, Cielo, TV8
 
Other media commercialised by the sales house:
Print: Sky Life
Publishers’ websites (eg. broadcasters / media groups, individual channels, others): sky sport, sky TG24, sky arte, sky cinema, sky atlantic, sky uno, sky video, cileotv.it, fantaclacio.it, xfactor.sky.it, italiasgottalent.it, melarossa.it, oasport.it, adnkronos.com, telefonino.net, gianlucadimarzio.com, punto-informatico.it
Video streaming services (VOD, catch-up): SkyGO, Sky on demand
Other: Sky AdSmart, OHH

 

Audience share of the channels commercialised by your sales house
Total (linear TV): 7.3%
Source: Auditel 2020

 

Sales house’s market share:

Total (TV): 13.64%

Source: Nielsen 2019
 

Back

About us

The reference centre for audiovisual advertising sales houses

 

egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

Contact us

egta

Rue des Comédiens 22 / boîte 4
1000 Brussels (Belgium)
Tel.: + 32 2 290 31 31
Fax: + 32 2 290 31 39


Question?