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Bauer Media Sweden

Type: Radio

Country: Sweden

Address: Gjörwellsgatan 30, 112 60 Stockholm, Sweden

Phone: +46 8 450 33 00

Website: http://www.bauermedia.se

Stakeholders:

Status of the company: Owned by the channel

Type of company: Private

Number of employees: 100

Contact details

CEO of the sales house/Head of Sales dpt

Name: Ted JOHANSSON

Title: Interm CEO Bauer Media Sweden

Contact person

Name: Malin RHEINDORF

Email: [email protected]

Reference person

Head of Sales: Johnny Strömgren (Sales Director)

Head of Marketing: Jakob Gravestam

Head of Research: Julia Forsberg

Head of Communication / PR: Maja Thomhave

Head of Pricing / Revenue Optimisation: Jacob Stålmarck (Sales Controller), Jesper Ludvigsen (Revenue Manager)

Head of Digital: Mattias Björkman (Head of Digital Business Development)

Head of Planning & Systems: Malin Rheindorf

Market data

Ownership/status of the radio stations commercialised by the sales house: Private

 

Names of radio stations commercialised by the sales house: Mix Megapol, NRJ, Rockklassiker, Vinyl, Swedish Pop, Calm Classics, Retro FM, Gold FM
 
Other media commercialised by the sales house:
Audio (music streaming services / online radio / podcasts, etc.): Podcasts (RadioPlay, PodPlay, iTunes, Acast, Spotify etc.)

 

Audience share of the channels commercialised by your sales house
Total (radio): 60%
Source: Kantar SIFO PPM

 

Sales house’s market share:

Total (radio): 60%
Source: IRM

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About us

The reference centre for audiovisual advertising sales houses

 

egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

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Tel.: + 32 2 290 31 31
Fax: + 32 2 290 31 39


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