YFM
Type: Radio
Country: South Africa
Address: 4 Albury Road Dunkeld Crescent - South West Blocks - Dunkeld West - Ext 8 – Sandton - 2196
Phone: +27 11 722 0844
Website: http://www.yfm.co.za/
Stakeholders: HCI (www.hci.co.za)
Status of the company: Owned by the channel
Type of company: Private
Number of employees: 143
Contact details
CEO of the sales house/Head of Sales dpt
Name: Haseena CASSIM
Title: General Manager
Contact person
Reference person
Head of Sales: Ken Molefe
Head of Marketing: Lisa-Marie Modise
Head of Research: Cheryl Abboo
Head of Communication / PR: Natasha Wadvalla
Head of Digital: Hilton Tarrant
Compliance Officer Itumeleng Crisp
Head of Sponsorships and Promotions Regesh Chetty
Head of Music Marco De Carvalho
Head of Programming Tumelo Diaho-Monaheng
News Editor Mfundo Mabalane
Head of I.T and Technical Thabo Damari
Market data
Ownership/status of the radio stations commercialised by the sales house: Private
Names of radio stations commercialised by the sales house: YFM
Other media commercialised by the sales house:
Publishers’ websites (eg. broadcasters / media groups, individual channels, others): http://www.yfm.co.za/
Audio (music streaming services / online radio / podcasts, etc.): podcast
Other: online video, Sponsorship, product placement and/or brand integration offers
Audience share of the channels commercialised by your sales house
Total (radio): 1.7%
Source: BRC RAM Jan-Dec 2019 and Nielsen WizzAd Plus Jan-Dec 2019
Sales house’s market share:
Total (radio): 1.5%Source: BRC RAM Jan-Dec 2019 and Nielsen WizzAd Plus Jan-Dec 2019
