Primedia
Type: Radio
Country: South Africa
Address: 5 Gwen lane, Sandown, Sandton 2196
Phone: +27011 5063200
Website: http://primediabroadcasting.co.za/
Stakeholders: Mineworkers’ Investment Company (MIC), Ethos, FirstRand Group, Old Mutual Group
Status of the company: Independent
Type of company: Private
Number of employees: 300
Contact details
CEO of the sales house/Head of Sales dpt
Name: Jonathan PROCTER
Title: Primedia Group CEO
Contact person
Name: Tholakele MDLULI
Market data
Ownership/status of the radio stations commercialised by the sales house: Private
Names of radio stations commercialised by the sales house: 702, 947, KFM, Capetalk
Other media commercialised by the sales house:
Publishers’ websites (e.g. broadcasters / media groups, individual channels, others): yes
Video streaming services (VOD, catch-up): yes
Audio (music streaming services / online radio / podcasts, etc.): ywa
Other: Events / With video production and live video streaming facilities for broadcasting interviews, performances, and more, Primedia Broadcasting creates connections that are truly multi-platform.
Audience share of the channels commercialised by your sales house
Total (radio): 6.64% (Adults, aged 15+)
Source: D206A - BRC RAM (Apr 19 - Mar 20) All Respondents
Sales house’s market share:
Total (radio): 22%Source: Nielsen Arianna Jan-Dec 2020
