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COMPANY PROFILE

 

clypd, inc.

About
 

clypd is the audience-based sales platform for linear television advertising. Founded in 2012, the company's TV advertising technology delivers data-enhanced decisioning, workflow automation and provides media owners and their agency partners with tools to manage their transactions. clypd's innovations around advanced audience selling are powering the marketplace with new levels of precision targeting that enhance the value of TV media schedules. clypd is based in Boston, with offices in New York, and London.

 
Clients / partners
 

clypd’s primary customers are TV media companies and include national cable network families and broadcasters. clypd’s customers represent about 42% of the $71B US advertising market. Additionally, clypd partners with agencies, brands, demand side platforms and trading desks to facilitate TV ad transactions on behalf of its media owner customers.

 

Video Interviews

 
Clypd Joins SpotX, Tivo to Sell Growing TV “Scatter” Ad Market
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Charlene Weisler interviews Pete Doe -TV Linear and Programmatic
Digital & TV Sales Teams Are Merging, Clypd’s Burke Sees

The clypd Platform

CATEGORIES

Inventory / media management & optimisation

Advanced audience sales platform

Supply-side platform (SSP)

Programmatic & automated trading

Ad exchange

CONTACT DETAILS

Doug Hurd

Cofounder and EVP of Business Development

[email protected]

 

Joshua Summers

Cofounder and CEO

[email protected]

 

Jason Burke

VP Product

[email protected]

CLIENTS CASES

About us

The reference centre for audiovisual advertising sales houses

 

egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

Contact us

egta

Rue des Comédiens 22 / boîte 4
1000 Brussels (Belgium)
Tel.: + 32 2 290 31 31
Fax: + 32 2 290 31 39


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