As an Ad Exchange, the adremes platform provides the technical prerequisites to book audio advertising in automated processes. adremes connects the publisher's advertising and playout systems with marketers and media agencies. The focus today is a solution developed for Broadcast Audio (VHF and DAB+), which has been implemented as a cloud-based software as a service and that will soon offer the possibility to manage programmatic advertising campaigns. New features such as "added data" also enables the refinement of the advertising inventory, for example thanks to real-time data on weather and traffic. The parties to a contract individually and independently define the rules for this automated trading.
In the future, adremes will expand its focus, among other targets, through the integration of online/streaming audio and DSP platforms. The adremes multidisciplinary team consists of more than 20 professionals from diverse disciplines such as broadcast radio, online audio and ad technology. The company, based in Hamburg, Germany, was founded in 2014.
Radio Stations, Audio Publishers, Advertisers, Agencies, Sales Houses
Radio Marketing Services GmbH & Co. KG, Germany
BLW Bayerische Lokalradio-Werbung GmbH, Germany
swiss radioworld AG, switzerland
Nico Aprile (CEO)
Vasco Winkler (COO)
Maik Lenze (Head of Marketing & Sales)
Karna Brennecke (Head of Product Management)
Jan Poelmann (Head of Project Management)
Alstertor 9 – 20095 Hamburg
Phone: +49 40 4191 06 99 – 800