egtaMembers
Publitalia '80 S.p.A (Publitalia)
- Country:
- Italy
- Address:
- Palazzo Cellini Milano 2
20090 SEGRATE - MILAN - Phone:
- + 39 0221 025 351
- Website:
- http://www.publitalia.it
- Group you belong to:
Mediaset
- Main Shareholders:
FININVEST (38,98%)
- Status of the company:
- Sales house fully-owned by the channel
- Number of employees:
- 700
Contact details
CEO of the sales house/Head of Sales dpt
- Name:
- Giuliano Adreani
- Title:
- President
- Email:
- giuliano.adreani@publitalia.it
Contact person
- Name:
- Silvia Broggi
- Function:
- Head of International Marketing
- Email:
- silvia.broggi@publitalia.it
- Phone Number:
- +39 0221023968
Activity
Media commercialised by the sales house:
Name of TV channels commercialised by your sales house:
| Chanel Name | Private/Public | Audience Share | Market Share |
|---|---|---|---|
| Boing | private | 6.5 % (4-14y.o.) | |
| Canale 5 | private | 16.67 % | 36.3 % |
| Cartoonito | private | 3.9 % (4-14y.o.) | |
| Iris | private | 1.5 % (Men15-64) | |
| Italia 1 | private | 9.04 % | 15.5 % |
| Italia 2 | private | 1.2 % (Men15-34) | |
| La 5 | private | 2.04 % (Wom 15-44) | |
| Mediaset Extra | private | 0.9 % (Ad.15-54) | |
| Rete 4 | private | 5.07 % | 6.1 % |
| TGcom24 | private |
Comment:
Source: Auditel Year 2012 – 15-64 y.o. Total Day – Market Share: Nielsen Year 2012
Publitalia also controls:
100% of Publieurope, International sales house
100% of DIGITALIA sales house specialized in selling Pay Thematic Channels of Mediaset Group
(Mediaset Premium: 11 channels dedicated to football/Entertainment/TV series/Movies)
50% of Mediamond, sales house selling all Mediaset and Mondadori web sites
egta - 22, Rue des Comediens - 1000 Brussels - Belgium - Tel.: + 32 2 290 31 31 - Fax: + 32 2 290 31 39 - www.egta.com
