Egta

Contact details

CEO of the sales house/Head of Sales dpt

Name:

Franz Prenner

Title:

CEO

Contact person

Name:

Verena Baier

Function:

Assistant to Chief Executive Officer

Email:

verena.baier@orf.at

Phone Number:

+ 43 1 87077 14312

Fax Number:

+ 43 1 87077 14824

Activity

Media commercialised by the sales house:

Name of TV channels commercialised by your sales house:

Chanel Name	Private/Public	Audience Share	Market Share
ORF 1	public	16%	21.7%
ORF 2	public	23.4%	25.3%
ORF Sport Plus	public	0,2%

Name of radio stations commercialised by your sales house:

Chanel Name	Private/Public	Audience Share	Market Share
Hitradio Ö3	public	32 %	55,2 %
Radio Burgenland	public	2 %	0,5 %
Radio FM4	public	2 %	1.4 %
Radio Kärnten	public	4 %	0,5 %
Radio Niederösterreich	public	8 %	0,9 %
Radio Oberösterreich	public	5 %	0,8 %
Radio Salzburg	public	3 %	0,7%
Radio Steiermark	public	6 %	0,9 %
Radio Tirol	public	3 %	0,6 %
Radio Vorarlberg	public	2 %	0,4 %
Radio Wien	public	4 %	0,9 %

Name of Websites commercialised by your sales house:

Chanel Name	Private/Public	Number of pages viewed	Number of visitors	Number of unique visitors
ORF.at	public	241,1 m	34,1 m	4,1 m

Other : Teletext

Comment:

Source radio market share: Media Focus Research, 2009, based on Euro, ORF-E-DB

Source radio audience share: RADIOTEST 2009, GfK, base Austria, persons 10+ years

Source TV audience share: Teletest, AGTT/GfK, base Austria, persons 15+ years, first half year 2010