Egta

Contact details

CEO of the sales house/Head of Sales dpt

Name:

Arian Buurman

Title:

Managing Director

Email:

arian.buurman@ster.nl

Contact person

Name:

Sabine van Aken / Marieke van Echtelt

Function:

PR&Communication Director / Research Director

Email:

sabine.van.aken@ster.nl / marieke.van.echtelt@ster.nl

Phone Number:

+ 31 35 672 55 00

Fax Number:

+ 31 35 623 61 62

Activity

Media commercialised by the sales house:

Name of TV channels commercialised by your sales house:

Chanel Name	Private/Public	Audience Share	Market Share
Nederland 1	public	20.8%	8.6%
Nederland 2	public	6.7%	2.3%
Nederland 3	public	6.9%	4.5%

Name of radio stations commercialised by your sales house:

Chanel Name	Private/Public	Audience Share	Market Share
3FM	public	9.9%	12.3%
Radio 1	public	7.7%	4.9%
Radio 2	public	10.1%	6.6%
Radio 4	public	1.9%	0.3%
Radio 5	public	3%	0.2%
Radio 6	public	0.3%

Comment:

Audience Share: NLO/Intomart GfK, 2011, all week 07.00 AM-24.00u PM.

Market Share: Nielsen, gross spending figures, 2011.

 

Our network contains more than a hundred websites. The average monthly reach of our total online network in 2011 is 47,9% (target group 13 years and older). In absolute counts this means that our online network reaches 6,6 million unique vistors (minimum of 13 years old) in an average month.

 

The table below shows the average monthly reach of the top 10 biggest websites of our online network:

 

		REACH	REACH
	WEBSITE	%	ABS
1	nos.nl (sport en nieuws)	18,2	2522000
2	uitzendinggemist.nl	12,6	1746000
3	teletekst.nos.nl	11,3	1571000
4	3fm.nl	5,0	697000
5	boerzoektvrouw.kro.nl	3,5	485000
6	radio2.nl	3,4	467000
7	powned.tv	3,2	444000
8	omroep.nl	3,1	430000
9	eenvandaag.nl	2,8	393000
10	dewerelddraaitdoor.vara.nl	2,8	388000

 

 

The average number of pages viewed per month in 2011 is about 360 million.

 

(Source: STIR, 2011)