Click here to view this e-mail in your browser
 
 
 

About the meeting

Dear colleagues,

Don’t wait to register a member of your team to egta’s brand new TV Advertising Boot Camp!

After eight very successful editions of egta’s Senior Executive Academy (ESEA), the team has developed a new training programme targeted at a slightly less senior group of people within member companies: the leaders of tomorrow.

What does this mean concretely?

Target group: We leave it up to you as General Managers and Heads of Department to decide who you see as the potential leaders of tomorrow. The ideal candidate has worked in the media industry for a number of years and has the potential to be trusted with a leadership position in your company in the years to come, which is why this foundation laying, yet mind opening programme is perfect for them. The training requires an active participation for two days and a small amount of preparation work (essentially a short, 10-minute case study presentation).

The commitment to participate in this event starts on Monday 18th January at 17h and finishes on Wednesday 20th January at 16h30. The group will consist of a maximum of 20 participants from all over Europe, who will also have time to exchange best case studies amongst themselves.

Aim: This training is designed to be operational in nature, rather than strategic. Over two days we will tackle important issues impacting the daily job of the different departments within a sales house. Each day will be guided by a mentor, who will put his knowledge and experience at the service of the students. Our two mentors were themselves been CEOs of both sales houses and broadcasting companies for several years and understand very well the needs of these executives.

Topic: When the boundaries between television and video start to blur: a guide to some fundamental changes in approach… or not!  The programme is available here.

Price: 1,300€ (including 2 diners. Please note that hotel nights and flights are not included).

Registration procedure: Please fill out the registration form (available here) before 7 December. There are currently 12 seats left! We will proceed on a first-come-first-served basis!

All the best,

The egta team

 
 
 
egta - 22, Rue des Comédiens, boîte 4 - 1000 Brussels - T: + 32 2 290 31 31 - F: +32 2 290 31 39 - www.egta.com
 

[[UNSUB_LINK_EN]]