Event details

Market Intelligence Meeting 2018

1 February 2018 - Vienna, Austria

Venue TBC

Download Radio Agenda Download TV Agenda

About the event

When:

1 FEB 2018 (THU, 08:30 to 16:30): Main conference

31 JAN 2018 (WED): Participants' dinner (at the Grand Hotel) - 68€ please PRE-PAY HERE (with a credit card or your PayPal account). In order for the link to work properly, open it on a desk/laptop on Google Chrome.

Where:

Grand Hotel Vienna, Kärntner Ring 9, 1010 Wien, Austria

Hosted by: IP Austria & ORF Enterprise
Supported by: RMS & Kronehit Radio

Topics - TV session:

Improved data, creativity and measurement for a greater TV effectiveness

Gathering the evidence, standard and new, to prove the resilience of TV
The importance of TV: exploring people’s relationship with TV
Data: Understanding the impact of data on the different actors of the TV ecosystem
Audience measurement: Can we move quicker on the measurement of Total Video?
TV effectiveness: Comparing the impact of TV vs digital video
Creativity: What makes an effective TV spot

Topics - Radio session:

Research, data & insights for radio sales & marketing

New developments in radio & audio measurement
Evaluating effectiveness & ROI of radio & audio in the media mix
The increasing role of data: architecture & technology

Registration:

Please fill in the registration form on the left.
If you haven't recieved a confirmation email within a week, please contact [email protected] to confirm your registration.

Hotel bookings:

Grand Hotel Vienna (conference venue) - 70 rooms available until December 20th 2017 after that bookings can be done upon availability and at their daily rate

EUR 180.00/night in single occupancy - EUR 220.00/night in double occupancy

breakfast, VAT included - free WiFi, access to the fitness facility / City tax (3.20% per night) is excluded

Cancellation policy:free of charge 24 hours before arrival.

Booking process: fill in this booking form and send it to [email protected]

Grand Ferdinand (250m - 3-min walk) - 30 rooms available until January 3rd 2018 after that bookings can be done upon availability and at their daily rate

EUR 170.00/night in single occupancy - EUR 190.00/night in double occupancy

breakfast, VAT included - free WiFi, access to the Grand Étage with roof top pool and the fitness area / City tax (3.20% per night) is excluded

Cancellation policy:free of charge 24 hours before arrival.

Booking process: send an email to [email protected] and mention the code EGTA

Motel1 (450m - 6-min walk) - 50 rooms available until January 3rd 2018 after that bookings can be done upon availability and at their daily rate

EUR 91,24 in single occupancy - EUR 106,62 € in double occupancy

breakfast excluded - breakfast buffet can be booked on top for 9,50 € per person / City tax included

Cancellation policy: free of charge 3 days before arrival.

Booking process: fill in this booking form and send it to [email protected]

Special offer: Discounted travel with Lufthansa Group Partner Airlines

Lufthansa Group Partner Airlines offer a comprehensive global route network linking major cities around the world. We offer special prices and conditions to participants, visitors, exhibitors, invited guests as well as employees of the Contracting partner and their travel companions.

To make a reservation, please click on www.lh.com/event-flight-booking and enter the access code BEZJNRX in the "Offer for discounted flights" area. This will open an online booking platform that will automatically calculate the discount offered or provide you with an even better offer if another promotional fare is available.

NOTE: Pop-ups must be enabled otherwise the booking platform window will not open.

These promotional fares are also available through your IATA / ARC travel agent. Travel agents can obtain ticketing instructions by sending an email to [email protected] and providing the access code as a reference.