Event details

Information session on audience measurement
26 January 2023 - ONLINE ZOOM MEETING
Zoom
Information session on audience measurement
When: Thursday 26 January 2023 - 3:00 - 4:00 PM CET
Please note that this meeting is restricted to egta members only.
Join us for an information briefing with egta colleagues on audience measurement. Our aim with this session is to make the connection between policy and business in the context of the current discussions on audience measurement in the European Media Freedom Act. We will tackle the following topics:
- What is television and radio audience measurement and how does it work?
- What are the current objectives and challenges for broadcasters?
- Audience measurement in the context of the European Media Freedom Act
For more information, please contact our EU affairs team at [email protected].