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Type: TV

Country: Romania

Address: Bdul Pache Protopopescu nr. 105, parter, camera 101, sector 2, 021409 Bucharest

Phone: +40 318 250 315


Stakeholders: Central European Media Group (CME)

Status of the company: Owned by the channel

Type of company: Private

Number of employees: 0

Contact details

CEO of the sales house/Head of Sales dpt

Name: Aleksandras Cesnavicius

Title: General Director

Contact person

Name: Lucia Antal

Reference person

Head of Sales: Florin Alexandrescu

Head of Marketing: Andreea Carciumaru

Head of Research and Development: Lucia Antal

Head of Communication / PR: Cornelia Pitigoi

Head of European Affairs / Head of Legal: Alexandrina Dospinescu

Head of Digital: Andrei Bereanda

Market data

Ownership/status of the TV channels commercialised by the sales house: Private
Type of TV channels commercialised by the sales house: paid
Names of TV channels commercialised by the sales house: Pro TV, Pro2, Pro Cinema, Pro X, Pro Gold, Pro International
Other media commercialised by the sales house:
Publishers’ websites (eg. broadcasters / media groups, individual channels, others):,,,,,,,,,,,,,,,,,


Video streaming services (VOD, catch-up): Voyo


Audience share of the channels commercialized by your sales house

Total (linear TV): 22.2%
Source (TV):  Kantar Media; *2019, All Day (02-26), national target
Sales house’s market share:
Total (TV): 57.4%
Source: CME’s internal estimates.


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The reference centre for audiovisual advertising sales houses


egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

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