Sanoma Media Finland

Type: TV & Radio
Country: Finland
Address: PL 95 00089 Sanoma
Phone: +358-9-1221
Website: https://media.sanoma.fi/en
Stakeholders: Sanoma
Status of the company: Owned by the channel
Type of company: Private
Number of employees: 200
Contact details
CEO of the sales house/Head of Sales dpt
Name: Minna Andersson
Title: Head of TV, radio and events, B2B
Contact person
Name: Tina Åström & Leena Lampenius
Reference person
Head of B2B: Tuomas Airisto, Chief Commercial Officer, B2B
Head of Sales:Tero Huovila, Vice President, Sales
Head of Solutions: Karri Ahonen: Director, marketing, insight, products, contents
Head of Marketing and PR: Elina Bono, Head of Marketing
Head of Research: Kati Alijoki, Head of Insight
Head of European Affairs / Head of Legal:
Head of Pricing / Revenue Optimisation: Petri Lahikainen, Head of TV and Radio Development
Head of Video: Joonas Imeläinen, Head of Video and Development
Nelonen Media contacts:
Kari Laakso, President, Nelonen Media
Jenni Nummela, Director, VOD and Strategy
Jussi Suvanto, Director, Radio
Market data
Ownership/status of the TV channels/radio stations commercialised by the sales house: Private
Type of TV channels commercialised by the sales house: Free-to-air
Names of TV channels commercialised by the sales house: Nelonen, Jim, Liv, Hero
Names of radio stations commercialised by the sales house: Me Naiset Radio, Radio Suomipop, Radio Rock, HitMix, Loop, Helmiradio, Aito Iskelmä, Groove FM
Other media commercialised by the sales house:
Print: Helsingin Sanomat, Aamulehti, Satakunnan Kansa, Ilta-Sanomat, Aku Ankka, ET, ET Terveys, Gloria, Glorian koti, Glorian ruoka & viini, Hyvä terveys, Kodin Kuvalehti, HS Kuukausiliite Monthly Supplement, Matkaopas, Me Naiset, HS Meidän perhe, Sport, Suuri Käsityö, Tiede, Tiede Luonto, IS Sports Magazine
Publishers’ websites (eg. broadcasters / media groups, individual channels, others): HS.fi, Aamulehti.fi, Satakunnankansa.fi, IS.fi, IS.fi Me Naiset, IS.fi Urheilulehti, Vauva.fi, Soppa365.fi, Kodinkuvalehti.fi, Hyvaterveys.fi, Etlehti.fi, Tiede.fi, Akuankka.fi, Gloria.fi
Video streaming services (VOD, catch-up): Ruutu, Ruutu+
Audio (music streaming services / online radio / podcasts, etc.): Supla, Supla+
Audience share of the channels commercialised by your sales house
Total (linear TV): 36.4 % commercial share of viewing (includes Nelonen Media and FNG channels)
Source: Finnpanel Ltd, TAM, 2020, population 4+
Total (linear TV + VOSDAL): shares are not published
Source:
Total (radio): 32.9 % commercial share of listening
Source: Finnpanel Ltd, NRS, Jan-Dec 2020, population 9+
Sales house’s market share:
Total (TV): 39.9 %
Source: Kantar TNS, 2020
Total (radio): 36.9 %
Source: Kantar TNS, 2020