MARKÍZA - CME Group
Type: TV
Country: Slovakia
Address: Bratislavská 1/A, 843 56 Bratislava 48 - Záhorská Bystrica
Phone: +421 (2) 68274 111
Website: http://www.markiza.sk
Stakeholders: Central European Media Enterprises (CME)
Status of the company: Independent
Type of company: Private
Number of employees: 309
Contact details
CEO of the sales house/Head of Sales dpt
Name: Matthias SETTELE
Title: CEO
Contact person
Name: Juraj Máťuš
Reference person
Matthias Settele, CEO
Juraj Máťuš, Sales Director
Katarína Plevová, Head of Research
Michal Borec, Head of PR
Lucia Tandlich, Head of Legal
Anton Zdarilek, Head of New Media
Market data
DEFINITIONS:
Audience share: % of the total TV/Radio audience on the reference population of your country i.e. 4+ or similar for period 1.1.-30.11.2018
Market share: % of the SK TV/Radio advertising investments on your market for period 1.1.-30.11.2018
|
TV Channel |
Audience Share |
Market Share |
|
Markíza |
21.3% |
38.9% |
|
Doma |
3.6% |
5.9% |
|
Dajto |
3.5% |
4.8% |
|
Nova International |
0.5% |
0.1% |
|
Total Markíza Group |
28.8% |
49.7% |
Source : Audience share: PMT/TNS SK LIVE +VOSDAL+GUESTS, TG A12-54,1.1.-30.11.2018, ALL DAY Market share from SK TV Channles: TNS MI AdexSpot; Period: 1.1.-30.11.2018, Gross Revenue, incl. Sponsorship
|
Commercialise other media: |
Internet |
|
Sell advertising on channels’ websites: |
Yes |
|
Sell advertising on behalf of other website owners: |
No |
|
VOD offers: |
Yes: Voyo (www.voyo.sk) |
|
Catch-up service: |
Yes: Videoarchive (http://videoarchiv.markiza.sk/uvod) |
|
Other platform / application / service: |
Yes: mobile Apps (News, Videoarchív, Voyo, 2nd screen app) |
