twitter twitter

Viaplay Group Radio SE

Type: Radio

Country: Sweden

Address: Ringvägen 52 – SE-10462 Stockholm

Phone: +46 8 562 721 29


Stakeholders: NENT

Status of the company: Owned by the channel

Type of company: Private

Number of employees: 120

Contact details

CEO of the sales house/Head of Sales dpt

Name: Christer Modig

Title: VP

Contact person

Market data

Ownership/status of the radio stations commercialised by the sales house: Private
Names of radio stations commercialised by the sales house: RIX FM, Star FM, Bandit Rock, Power Hit Radio
Other media commercialised by the sales house:
Publishers’ websites (eg. broadcasters / media groups, individual channels, others):
Audio (music streaming services / online radio / podcasts, etc.): I Like Radio


Audience share of the channels commercialised by your sales house
Total (radio): 42 %
Source: Kantar SIFO

Sales house’s market share:


About us

The reference centre for audiovisual advertising sales houses


egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

Contact us


Rue Washington 34 / boîte 2
1050 Brussels (Belgium)
Tel.: + 32 2 290 31 31