Sky Media IT

Type: TV
Country: Italy
Address: Via Luigi Russolo, 9 – 20138 Milano
Phone: +39 02 30 80 12 974
Website: https://skymedia.it/
Stakeholders: Sky Italia srl
Status of the company: Owned by the channel
Type of company: Private
Number of employees: 200
Contact details
CEO of the sales house/Head of Sales dpt
Name: Giovanni Ciarlariello
Title: Chief Media, Digital & Data Officer
Contact person
Name: Alessandra Galli
Reference person
Marketing Director (VP) Adrianno Pescetto
EVP Giovanni Ciarlariello
Head of Advertising Sales Operations & Business Development Manager Marco Andreani
Digital Officer Aldo Agostinelli
Market data
Ownership/status of the TV channels/radio stations commercialised by the sales house: Private
Type of TV channels commercialised by the sales house: Combination of: Free to air, Paid; Thematic
Names of TV channels commercialised by the sales house: Sky Cinema, Sky News, Sky Sport & Calcio, SKY ARTE, SKY ATLANTIC, Sky Uno, Fox Intrattenimento, Fox Natgeo, Sky PC, Cielo, TV8
Other media commercialised by the sales house:
Print: Sky Life
Publishers’ websites (eg. broadcasters / media groups, individual channels, others): sky sport, sky TG24, sky arte, sky cinema, sky atlantic, sky uno, sky video, cileotv.it, fantaclacio.it, xfactor.sky.it, italiasgottalent.it, melarossa.it, oasport.it, adnkronos.com, telefonino.net, gianlucadimarzio.com, punto-informatico.it
Video streaming services (VOD, catch-up): SkyGO, Sky on demand
Other: Sky AdSmart, OHH
Audience share of the channels commercialised by your sales house
Total (linear TV): 7.3%
Source: Auditel 2020
Sales house’s market share:
Total (TV): 13.64%
Source: Nielsen 2019