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Seven.One Media / ProSiebenSat.1

Type: TV

Country: Germany

Address: Medienallee 4 - 85774 Unterföhring

Phone: + 49 89 95 07 40


Stakeholders: ProSiebenSat.1 Media SE

Status of the company: Owned by the channel

Type of company: Private

Number of employees: 300

Contact details

CEO of the sales house/Head of Sales dpt

Name: Thomas Wagner

Title: Managing Director (chairman)

Contact person

Name: Sabine DAVIDSON

Email: [email protected]

Reference person

Head of Sales: Thomas Wagner, Andreas Kösling

Head of Marketing: Jutta Meyer

Head of Research: Guido Modenbach / Gerald Neumüller

Head of Communication / PR: Diana Schardt / Sales-PR: Maurice Böhler

Head of European Affairs / Head of Legal: Heiko Zysk

Head of Pricing / Revenue Optimisation: Thomas Muckenschnabel / Annette Wagner

Head of Special Ad Formats: Tom Schwarz, Maximilian Klopsch

Market data

Ownership/status of the TV channels commercialised by the sales house: Private
Type of TV channels commercialised by the sales house: Combination of: Free-to-air, Paid & Thematic


Names of TV channels commercialised by the sales house: SAT.1, ProSieben, Kabel Eins, sixx, SAT.1 Gold, ProSieben Maxx, Kabel Eins Doku, ProSieben FUN, SAT.1 emotions, Kabel Eins CLASSICS
Other media commercialised by the sales house:
Publishers‘ websites (e.g. broadcasters / media groups, individual channels, others):,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,
Video streaming services (VOD, catch-up): Joyn, stations’ websites
Audio (music streaming services / online radio / podcasts, etc.): Seven.One Audio (Podcast, Audio streaming platform FYEO)
Other: Teletext, Galileo app, Studio71, Smyle


Audience share of the channels commercialised by your sales house
Total (linear TV): 27.2% market share, adults 14-49 yrs
Source: AGF in Zusammenarbeit mit GfK / VIDEOSCOPE 1.4. / Marktstandard: TV/Seven.One Media – Media Insights & Analytics; 01.01.20-31.12.20   
Total (linear TV + VOSDAL): is included in the above figure
Sales house’s market share:
Total (TV): 38.0% market share (based on gross investments)
Source: Nielsen Media Research | SevenOne Media, Industry & Ad Market; 01.01.20-31.12.20   
Total (Online Instream): 36.6% (based on gross investments)
Source: Nielsen Media Research | SevenOne Media, Industry & Ad Market; 01.01.20-31.12.20


About us

The reference centre for audiovisual advertising sales houses


egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

Contact us


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