RMB

Type: TV & Radio
Country: Belgium
Address: Boulevard Louis Schmidt 2 1040 Bruxelles
Phone: + 32 2 730 44 40
Website: http://rmb.be/fr
Stakeholders: RTBF
Status of the company: Owned by the channel
Type of company: Public
Number of employees: 90
Contact details
CEO of the sales house/Head of Sales dpt
Name: Yves Gérard
Title: General Manager
Contact person
Reference person
Deputy General Director: Massimo Papa
Head of Sales: Grégory Vandenschrick
Head of Marketing & Research : Sandrine Penninckx
Head of Communication / PR: Sandrine Penninckx / Mariane Bertrand
Head of Pricing / Revenue Optimisation: Erwin Allonsius / Jennifer Therage
Head of Digital:
Head of Special Formats: Dimitri Lemmens for Flash
Head of Trading & Revenue: Aurélie Clément / Mathilde de Maere
Market data
Ownership/status of the TV channels/radio stations commercialised by the sales house: Private + Public
Type of TV channels commercialised by the sales house: Free-to-air
Names of TV channels commercialised by the sales house: La Une, La Deux, La Trois, AB3, ABXplore, LN24, NRJ Hits TV, Be TV
Names of radio stations commercialised by the sales house: La 1ère, Classic21, Vivacité, Pure, Musiq3, NRJ, DH Radio
Other media commercialised by the sales house:
Publishers’ websites (eg. broadcasters / media groups, individual channels, others): rtbf.be, rtbfinfo.be, rtbfsports.be, rtbftv.be, la1ère.be, classic21.be, vivacite.be, pure.be, musiq3.be, ab3.be, ln24.be, nrj.be, dh.be, lalibre.be, cinebel.be, parismatch.be,
Video streaming services (VOD, catch-up): RTBF Auvio
Audio (music streaming services / online radio / podcasts, etc.): RTBF Auvio
Other: Sellbranch
Audience share of the channels commercialised by your sales house
Total (linear TV): 30,8%
Source: CIM TV, SH% live, south, 2019, target 4+, 0200-2600
Total (linear TV + VOSDAL): 31,3%
Source: CIM TV, SH% live+vosdal, south, 2019, target 4+, 0200-2600
Total (radio): 41,2%
Source: Cim Radio, south, RAM 2019/01-04,05-08,09-12, target 12+, 0500-0000, Mon-Sun
Sales house’s market share:
Total (TV): 27.7%Source: Nielsen MDB Expenditures TV -South Jan-Dec 2019
Total (radio): 43.8%
Source: Nielsen MDB Expenditures Radio - South Jan-Dec 2019