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TVP - Telewizja Polska

Type: TV

Country: Poland

Address: ul. Jana Pawla Woronicza 17 – PL-000-999 Warsaw

Phone: +48 22 547 22 40


Stakeholders: state owned

Status of the company: Owned by the channel

Type of company: Public

Number of employees: 130

Contact details

CEO of the sales house/Head of Sales dpt

Name: Ewelina Czuba

Title: Director of Biuro Reklamy TVP

Contact person

Name: Marcin Wisniewski

Reference person

Head of Sales Przemysław Kruk

Head of Marketing: Wojciech Kowalczyk

Head of Research: Katarzyna Bednarzak

Head of Communication / PR: Wojciech Kowalczyk

Head of European Affairs / Head of Legal: Marta Dymkowska

Head of Pricing / Revenue Optimisation: Agata Ślifirska

Head of Digital: Adrian Wojtaszek

Head of Special Formats TV: Dorota Przyborowska

Head of Special Formats Online: Cezary Żelazowski

Market data

Ownership/status of the TV channels commercialised by the sales house: Public & Private
Type of TV channels commercialised by the sales house: FTA/FTV/PayTV


Names of TV channels commercialised by the sales house:

  • Own channels (public): TVP1, TVP2, TVP3, TVP HD, TV Polonia, TVP Seriale, TVP Kobieta, TVP Info, TVP Rozrywka, TVP Sport, TVP Historia, TVP Kultura, TVP ABC, TVP Dokument, Belsat TV
  • Brokerage (private) 


Other media commercialised by the sales house:
Publishers’ websites (eg. broadcasters / media groups, individual channels, others): TVP VOD and other TVP’s and Polish Public Radio online services. 


Audience share of the channels commercialised by your sales house
Total (linear TV + VOSDAL): 22,4%
Source: Nielsen
Sales house’s market share:
Total (TV): 18,7%
Source: Publicis


About us

The reference centre for audiovisual advertising sales houses


egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

Contact us


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1050 Brussels (Belgium)
Tel.: + 32 2 290 31 31