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COMPANY PROFILE

 

Amobee

About

 

As an independent advertising platform, Amobee unifies all advertising channels—including TV, programmatic and social—across all formats and devices, providing marketers with streamlined, advanced media planning capabilities powered by in-depth analytics and proprietary audience data. In 2018, Amobee acquired the assets of Videology, a premier software provider for advanced TV and video advertising. Amobee’s platform, with the addition of Videology’s technology, provides the most advanced advertising solutions for the convergence of digital and advanced TV, including linear TV, over the top, connected TV, and premium digital video.

 

Combining TV, digital and social on a single platform, Amobee’s technology powers leading global brands and agencies including Airbnb, Southwest Airlines, Lexus, Kellogg’s, Starcom and Publicis. Amobee enables advertisers to plan and activate across more than 150 integrated partners, including Facebook, Instagram, Pinterest, Snapchat and Twitter.

 
Clients/partners
 
At Videology, there are two distinct divisions within the company – one supporting advertisers and agencies and the other supporting broadcasters, platform operators, and telcos. We also work closely with existing technology suppliers (e.g. ad servers, DMPs and SSPs).
 

White papers

 
 

 

Presentations at egta's events

 
Embracing fragmentation – the evolution of TV advertising - DigitalNext - Munich, 3 March 2016
 
TV Study Trip to New York
(Please contact egta for more information)

Videology’s addressable advertising solutions

CATEGORIES

Inventory / media management & optimisation

Supply-side platform (SSP)

Programmatic & automated trading

Addressable television

Demand-side platform (DSP)

CONTACT DETAILS

John Tigg

SVP Strategic Partnerships, EMEA

[email protected]

 

Jon Block

VP Product & Platform, EMEA

[email protected]

 

Jana Eisenstein

MD, EMEA

[email protected]

 

Lynette Turnbull

VP & Commercial Director

[email protected]
CLIENTS CASES

About us

The reference centre for audiovisual advertising sales houses

 

egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

Contact us

egta

Rue des Comédiens 22 / boîte 4
1000 Brussels (Belgium)
Tel.: + 32 2 290 31 31
Fax: + 32 2 290 31 39


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