egta adspend barometer



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Questions and topics

The barometer includes data for March-December 2020
Full list of questions

Data included in the survey:

  • Comparable market-level data on advertising dynamics – monthly TV ad spend per market in 2020 vs 2019
  • Trends in key advertising sectors – monthly TV ad spend per sector and sector weight in 2020 vs 2019.

Access conditions

Surveys are only available to egta members who participated. If you are interested in a survey, but did not participate, just let us know and we will send you the empty questionnaire.

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