by Mislav MIJATOVIC | May 19, 2026
Questions and topics Survey on DAI Addressable TV Full list of questions Follow up survey of the DAI SSI meeting Access conditions Surveys are only available to egta members who participated. If you are interested in a survey, but did not participate, just let us know...
by Mislav MIJATOVIC | May 19, 2026
Questions and topics Survey to understand how egta members use AI in their business operations Full list of questions Business application areas: 1. Audience & data management 2. Ad sales 3. Inventory, yield, pricing 4. Targeting, contextualisation, campaign...
by Mislav MIJATOVIC | May 18, 2026
Questions and topics The Case for Local Media Investment Full list of questions A compilation of insights and initiatives from around the world on redirecting advertising spend back into in the national economy Access conditions This compilation is available to all...
by Nora KYURTOVA | May 5, 2026
Questions and topics Survey to better understand the current and future role of independent media agencies in TV and video advertising Full list of questions Market-level split / Sales house split Shifting budgets – are you seeing growth from digital...
by Mislav MIJATOVIC | Mar 26, 2026
Questions and topics Survey on audio extensions of TV programmes Full list of questions Formats Do you develop audio extensions linked to your key TV programmes? If yes, what formats do you typically produce (e.g. podcasts, live streams)? Are these audio extensions...
