by Katka Borovska | Oct 22, 2021 | Business cases
Q-Beach House – the perfect space for brands Every summer, Qmusic returns to the seaside town of Ostend to broadcast live from the Q-Beach House, featuring live performances and music events from the sunny terraces. The Qmusic listeners were invited to visit the...
by Iris Weissbuch | Oct 15, 2021 | Business cases
Background information In September, Channel 4 launched their ambitious “Black to Front” campaign, demonstrating the British public service broadcaster’s continued commitment to challenging the status quo and driving positive change when it comes to Black...
by Katka Borovska | Oct 8, 2021 | Business cases
The background The concept was put together in collaboration with Native (part of Havas Media) and revolves around the popular radio programme NRJ Radio Stream – broadcast on NRJ, Monday to Friday from 9pm until midnight, and hosted by the popular radio...
by Iris Weissbuch | Oct 1, 2021 | Business cases
The topic of this week’s egtabite is Sweden’s TV4 new self-service platform, launched earlier this year. The platform, called Advanced TV, allows all advertisers and agencies to book TV spots directly via an online platform. “Our aim is to automate and simplify, to...