by admin | Aug 16, 2022 | Collections
General information Sector: Tourism Media: Linear TV, Radio, online Time period: Spring – Summer 2021 Case description Tourism in Vancouver was hit hard by Covid travel bans. Once the sector was ready to reopen for safe local travel, Destination Vancouver wanted...
by admin | Aug 16, 2022 | Collections
General information Sector: Social/Messaging Media: Linear TV, online, social media Time period: August 2021 Case description WhatsApp ‘View Once’, was a new feature that lets you send photos or videos that can only be opened by its recipient once – once opened,...
by admin | Aug 15, 2022 | Collections
General information Sector: Retail Media: Linear TV Time period: 23 November – 23 December 2021 Case description Christmas is a period when many brands are telling great, emotional and heart-warming stories. For REWE’s Christmas campaign, OMG Germany and...
by admin | Aug 15, 2022 | Collections
General information Sector: FMCG Media: Linear TV, VOD, social media Time period: Feb – August 2021 Case description Qualitative and quantitative research amongst children and parents highlighted the role of kids as change agents in their families: their advocacy and...
by admin | Aug 15, 2022 | Collections
General information Sector: Retail Media: Linear TV, BVOD, Fortnite, Twitch, Influencers, OOH Time period: November – December 2021 Case description In the UK, Christmas begins as soon as the John Lewis ad launches! There is big pressure for the brand to create...