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Ad Manager by RTL AdAlliance – A unique gateway to Europe’s premium digital video inventory

Ad Manager by RTL AdAlliance – A unique gateway to Europe’s premium digital video inventory

by Eimear Kelly | Apr 17, 2025 | Business cases

A unique gateway to Europe’s premium digital video inventory RTL AdAlliance has introduced AdManager, a self-service advertising platform that enables advertisers to directly purchase premium digital video inventory across multiple European markets. The platform...
A Vevo & Channel 4 study – Unlocking the Power of Premium

A Vevo & Channel 4 study – Unlocking the Power of Premium

by Eimear Kelly | Apr 17, 2025 | Business cases

Amid ongoing industry discussions around the definition of premium content and the role of global streaming platforms within the broader “TV” ecosystem, Vevo, the world’s leading music video network, which distributes the largest network of premium music channels on...

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