by Katka Borovska | Jan 29, 2021 | Business cases
About the case The events that usually liven up the summer of young Belgians were cancelled as a result of the measures taken in the fight against Covid-19. RMB, The Story Lab and NRJ worked together to create a festive atmosphere during the summer holidays....
by Iris Weissbuch | Jan 22, 2021 | Business cases
About the project In this week’s egtabite, we step into the accelerating world of esports and take an insider look at how media companies can embrace the segment. In the Czech Republic, the Prima Group built one of the largest and most modern esport studios in...
by Katka Borovska | Jan 15, 2021 | Business cases
Cases studies of voice monetisation In this week’s egtabite we highlight selected case studies included in egta’s new publication Voice: Key insights for media companies into an emerging technology. This recent Insight digs deep into the current challenges and...
by Iris Weissbuch | Jan 8, 2021 | Business cases
Background information In this first egtabite of the new year, we look back at the recent festive season and spotlight how the Belgian media united on Christmas Eve for a unique live programme, bringing together the country’s entire population. The live show...