by Aurelija | Sep 21, 2026 | Business cases
Bauer Media Audio Finland reaches around 3 million people weekly across 13 national and four local FM channels in Finland. In April 2026, Bauer launched Audiomator, a self-serve tool that lets advertisers edit and regenerate their own radio ad spots using AI, cutting...
by Aurelija | Sep 16, 2026 | Business cases
At VivaTech 2026 in Paris, NRJ Global partnered with HABS (Human Augmented Brain System), a French deeptech specialising in neuro-cognitive AI, to let visitors see their emotional reactions to audio content in real time. How it worked: Visitors, wearing a HABS...
by Aurelija | Sep 7, 2026 | Opinion Pieces
Thierry Mars – Director Radio, egta How radio businesses can shape the future of in-car audio, and unlock new value for advertisers For more than a century, the car has been one of radio’s most powerful environments. It is where millions of people start...
