Meet the team
Say hello to our team in Brussels
Meet our Brussels-based team working hard to lead, connect and inspire. Led by our director general, our TV and radio research teams, EU Affairs team, and communication teams are on hand to meet the needs of our vast and diverse membership.

Katty Roberfroid
Director General

Cécile Benedetti
Membership
& Events Coordinator

Katerina Borovska
Senior Manager
– Marketing & Innovation

Grégoire de Ciancio
European Affairs Policy Advisor

Anne-Laure Dreyfus
Director TV

Aurelija Gackaite
Communications Manager

Eimear Kelly
Communication & Marketing Officer

Paulina Kott
Senior Lead – Ad Tech
& Head of IT

Ania Lara
Head of Radio Research
& Head of Partnerships

Thierry Mars
Director Radio

Conor Murray
Director Regulatory
and Public Affairs

Halli Oddsson
TV Research & Insight Manager

Anders Rune
Head of TV Research
& Senior Lead – Measurement

Sofie Rutgeerts
Senior Manager
Industry Insights