Market forecasts 2025/26

Linear ad breaks

by | Jun 13, 2025

Questions and topics Survey on ad break timing, distribution and duration Full list of questions 1. What is the time band of prime time? 2. How are advertising breaks distributed within an hour of broadcast during prime time? 3. When do advertising breaks occur during...
Market forecasts 2025/26

Gaming ads

by | Apr 22, 2025

Questions and topics Survey of members' gaming ads experiences and products Full list of questions 1. Has your sales house had any experience with gaming advertising (e.g. product placement or ads in and around mobile games, console games, or PC games)? 1.A. If yes,...
Market forecasts 2025/26

Briefing sales teams

by | Mar 31, 2025

Questions and topics Survey on sales team briefings: frequency, content & structure Full list of questions 1. What does your sales team have in their portfolio (TV/ Radio / digital). How are they structured – in siloes or integrated? 2. How often do you brief your...
Market forecasts 2025/26

TV sales presentations

by | Feb 18, 2025

Questions and topics Compilation of TV sales presentations & decks Full list of questions The compilation of TV sales presentations & decks is available to participants via Dropbox. Please reach out to the TV team, [email protected], for access. Access conditions...