Questions and topics This compilation gathers insights from Public Service Broadcasters on how they run sponsored branded content on their digital and online assets. Full list of questions Question included in the survey: Can public service broadcasters run sponsored...
Questions and topics This short survey looks at the basic composition of TAM panels in Europe, and in particular if there are pressure to include non-TV households. Full list of questions Questions included in the survey: What is the basis of the TAM panel (all...
Questions and topics This survey looks at trends in the evolution of viewing figures of football events (the Euros and the World Cup) broadcast in Europe, the possible factors that may explain such trends and predictions for future viewing figures for the World Cup in...
Questions and topics Men are playing an increasingly central role as the person responsible for, or having an influence on, purchase. These questions ask about research on this topic, as well as any related evolutions in pricing, offers or client demand based on male...
Questions and topics These questions look at how sales houses apply sector exclusivity within their commercial breaks and the feasibility of guaranteeing sector exclusivity when running addressable advertising. Full list of questions Questions included in the survey:...
