About the report
The rapid acceleration of AI development has sparked both excitement and uncertainty across the media and advertising landscapes.
We’re thrilled to release our latest snapshot – The Age of AI: Implications & Early Opportunities.
This publication delves into the early impacts, opportunities, and strategic integration of AI for multiplatform TV businesses. Enriched by research and insightful interviews with industry pioneers from Prima TV, CME, RTL Germany, and Canal+ Brand Solutions, this snapshot explores the multifaceted influence of AI.
From automating processes and optimizing performance to fostering new products and creative-innovations, this report offers a first-hand look into the transformative power of AI and its potential.
How are some of the leading TV companies and sales houses approaching AI at large and what are the early opportunities for deployment? Discover more and draw inspiration by accessing the full report below.