How do we define attention, and why is the industry focussing it this now? How does television drive attention? Is there a call-to-action for the European ad industry?
An interview with:
Pooja Midha, EVP, General Manager, Effectv
How do we define attention, and why is the industry focussing it this now? How does television drive attention? Is there a call-to-action for the European ad industry?
An interview with:
Pooja Midha, EVP, General Manager, Effectv