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Event details

Online Talk - Global Digital Video Consumption (Peacock focus)



About the event

Online Talk on Global Digital Video Consumption With Insight And Best Practice From Peacock and Freewheel

When: Tuesday 13 June 2023 - 3:00-4:15 PM CEST


Join us for an insightful Online Talk focusing upon digital video and how Peacock have built a streaming video ecosystem placing the user experience for over 20m MAUs at the center of their ad planning. FreeWheel will also share its latest insights on ad load on streaming platforms (BVOD) across Europe and the US, our experts will discuss Peacock's model in relation to the findings. They will also discuss their conviction for the need to improve the ad experience in streaming environments and the new ad formats they launched to do so.


An Online Talk with

Lyndsey Albertson, VP, Ad Experience & Ad Impact Measurement, Peacock/NBCU

David Evans, VP, Global Advertising and Partnerships at NBCUniversal

Emmanuel Josserand, Sr Dir. Brand, Agency and Industry Relations, FreeWheel



Please note that this meeting is restricted to egta members only. If you are not an egta member and would be interested in attending, please contact Cécile at [email protected].


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The reference centre for audiovisual advertising sales houses


egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

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