egta press room
Please find below the most recent press releases published by egta, as well as all information regarding the association, should you need to mention the association in an press article or similar.
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Latest Press releases
World Television Day celebrates today’s TV around the globe
TV companies around the world celebrate World Television Day on 21 November to remind us of television’s continuous and profound transformation to become TV, a Total Video experience. As part of the annual United Nations initiative, a 30 second-spot will be broadcast and shared online worldwide as an invitation to discover it all.
19 November 2021
Direct-to-consumer brands around the world embrace TV
As TV investments surpass pre-pandemic levels around the world, newly released international figures showcase how both direct-to-consumer brands and online giants are increasingly embracing TV to get their message across.
28 October 2021
TV drives business outcomes
Global TV Group arms advertisers with latest TV effectiveness evidence from around the world. Research collection demonstrates how TV works in every market, for all customer objectives.
30 April 2021
