PRIMA

Type: TV
Country: Czech Republic
Address: Na Žertvách 24/132, 180 00 Prague 8
Phone: +420 266 700 132
Website: http://media-club.cz and https://www.iprima.cz/
Stakeholders: GES and Denemo Media
Status of the company: Independent
Type of company: Private
Number of employees: 250
Contact details
CEO of the sales house/Head of Sales dpt
Name: Marek Singer
Title: Chief Executive Officer
Contact person
Name: Simona PARVUSOVÁ
Reference person
Marek Singer, CEO
Ladislav Dianiška, Head of Sales
Ales Pycha, Head of Marketing
Libuse Loukotkova, Head of Research
Gabriela Semová, Head of Communication / PR
Pavel Kubina, Head of European Affairs / Head of Legal
Petr Babulík, Head of Pricing / Revenue Optimisation
Daniel Grunt, Head of Digital / Head of Special Ads or Special Formats
Ladislav Pořízek, CCO
Roman Mrázek, Programme Director
Market data
TV Channel |
Audience Share |
Market Share |
Prima |
11,88% |
N/A |
Prima Cool |
3,29% |
N/A |
Prima Love |
2,37% |
N/A |
Prima Zoom |
1,73% |
N/A |
Prima MAX |
2,24% |
N/A |
Prima KRIMI |
1,73% |
N/A |
|
Since 2nd April 2018 |
N/A |
Source (TV): Audience Share: FTV Prima, ATO – Nielsen Admosphere, 2018, All 4+
Commercialise other media: |
Internet |
Sell advertising on channels’ websites: |
Yes |
Sell advertising on behalf of other website owners: |
Yes |
VOD offers: |
Yes: Prima Play and other sites |
Catch-up service: |
Yes: Prima Play |
Other platform / application / service: |
Yes: Mobile application |