What’s inside

The compilation explores how radio and digital audio are increasingly being integrated into retail media strategies. Through a selection of examples and industry insights, it highlights how audio can support retailers and brands in reaching consumers at key moments along the path to purchase, offering inspiration for broadcasters and sales houses looking to tap into this growing opportunity.

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Access conditions

Surveys and compilations are only available to egta members. If you are interested in a compilatione, just let us know and we will send you the document.