Questions and topics
Information on how and by what criteria companies determine the order of commercials in an advertising block on linear TV
Full list of questions
Questions included in the survey:
- Manually
- What criteria are used to determine the order of commercials in the advertising block?
- Mixed (by the booking tool and manual corrections)
- According to which criteria is an initial sequence determined by the booking tool?
- What are the criteria for subsequent manual changes to the order?
- Automatically by the booking tool without manual corrections
- What criteria are used to sequence the commercials in the advertising block?
- Automatically by an external tool
- What criteria are used to determine the order of the commercials in the advertising block?
- What is the name of the tool and who is the provider?
Access conditions
Surveys are only available to egta members who participated. If you are interested in a survey, but did not participate, just let us know and we will send you the empty questionnaire.