Questions and topics
Survey on sales team briefings: frequency, content & structureFull list of questions
| 1. What does your sales team have in their portfolio (TV/ Radio / digital). How are they structured – in siloes or integrated? |
| 2. How often do you brief your sales team on |
| Weekly, Monthly, Less |
| Programming |
| Pricing |
| Commercial Offers |
| Current Budget Revenues |
| Market Trends and Competitive Analysis |
| TV Inventory |
| 3. Where does your TV sales team typically meet for briefings? Online? In your offices? |
| 4. Who briefs your sales teams ? Is it the Top management directly or the Sales Director? |
| 5. Do you organize meetings with other departments, and if so, which ones and how often? |
| 6. Do you get any feedback from the sales people during the meetings regarding their current projects and/or afterwards? |
| 7. Ideas how to empower the sales team |
Access conditions
Surveys are only available to egta members who participated. If you are interested in a survey, but did not participate, just let us know and we will send you the empty questionnaire.