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Event details

Online workshop on OTT/VOD (Steven Golus)

1 July 2020 - ONLINE ZOOM MEETING

Zoom

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About the event

ONLINE WORKSHOP ON OTT/VOD 
STEVEN GOLUS - WEDNESDAY 1 JULY, 15:00 CET

 

This one-hour workshop will provide an overview of the OTT ecosystem, focus on the difference between OTT and CTV and examine the different players both in the US and Europe - including operators and content creators. The session will outline all actors in the ecosystem and where they fit, as well as provide an overview of the different OTT business models focused on how all the companies in the space generate revenue - SVOD, AVOD, TVOD, and more. The session is for egta members only.

 

ABOUT STEVEN GOLUS

Throughout his career Steven held senior positions at pioneering organizations. Most recently Steven served as General Manager, Go-to-Market, for DataXu, a leading digital marketing management platform. Steven now trains ad technology firms, publishers, ad agencies and advertisers on all facets of digital advertising. Thousands of sales and marketing professionals from A&E, AMC, NBC, Viacom, Discovery, Fox, Facebook, GroupM, Omnicom. IPG, Havas, Dentsu and Horizon Media have benefited from Steven’s tailored content and distinctive delivery. The upcoming workshop is a direct consequence of the success of the earlier sessions with Steven organised by egta in 2019. 
https://www.stevengolus.com/

 

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The reference centre for audiovisual advertising sales houses

 

egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

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