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egta regularly joins forces with industry partners offering technology solutions targeted to our members needs and knowledge partners to share information across the advertising industry.


Knowledge partners


13. - 14. November 2019, London UK


Like many good ideas, MAD//Fest came to fruition in a pub.


A motley crew of marketers, start-ups, disruptors, tech types and media folk started talking about events over a few beers. Wouldn’t it be good if there was an event that actually brought together the great and the good? Something that packs a punch with no-nonsense, relevant content? A space where people can have a bit of fun rather than fall asleep in the back row?

And so, three pints in, MAD//Fest was born.


We believe in making an event that people want, not force feeding the same tired trade show format on people who want more value for their time and money.


This means bucketloads of inspiring content and thousands of cherry-picked industry influencers to meet and feast on new ideas, relationships and partnerships.


So this event is for you, the people who are carving out the future of marketing, advertising and technology. Meet the biggest brands and freshest start-ups. Join our celebration of London’s unique identity as a hub of innovation, creativity and culture.


Webiste and registration 

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Media Fast Forward

12 December 2019, Brussels


In addition to a conference, Media Fast Forward is a meeting place where media makers, technology experts and entrepreneurs bond with each other. 

At a new location, The Egg in Brussels,  Media Fast Forward makes room for workshops, masterclasses, meetups and networking moments with changemakers of the local media and technology industry. That in addition to a surprising programme and a full-day conference.


Where media used to hold a mirror up to society, it has transformed today into a Rorschach test. An inkblot in which everyone reads a different version - their own version - of reality. Add to this tendency the observation that society is aging and diverging, and you will soon get the feeling that we are talking and living side by side. Welcome to a world in which everything is polarized. That is why this year, Media Fast Forward literally puts polarisation on the programme.


More information on

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The Future of Audio

London, 15.10.2019


With radio in rude health and evolving tech transforming the nature of voice, we're pleased to announce details of our first conference exploring the opportunities and challenges audio presents advertisers, agencies, and those in the radio business.


The Future of Audio will address a number of key themes, including podcast advertising, the impact of smart devices, audio branding, and how agencies are restructuring themselves to effectively meet the audio revolution.


Website and registration:

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Future TV Advertising Forum London - 20% discount for egta members

London, 10-11.12.2019


Future TV Advertising Forum London is the premier strategy and thought-leadership event for TV advertising globally. This year we are focused on making TV the best performance media it can be, delivering on short-term objectives as well as long-term brand building, and identifying the conditions needed to make TV the centrepiece of multi-channel marketing, including for direct-to-consumer and other digital-first brands.


Join us on 10-11 December at Kings Place in London as we focus our attention on the most pressing challenges facing the industry today.


egta members benefit from a 20% discount on the attendance, please contact Ania for the discount code.


Website and registration:

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Technology partners

Partnership opportunities

egta is always interested in connecting with knowledge and technology partners who offer solutions targeted to our members’ needs with regard to monetising TV/video and radio/audio. Partnership scenarios include speaking and exhibition opportunities at egta events, visibility in our publications, and tailored packages. Please contact Ania Lara at [email protected] for more information.

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About us

The reference centre for audiovisual advertising sales houses


egta is the Brussels-based trade association of television and radio sales houses that market the advertising space of both public and private broadcasters across Europe and beyond.

Contact us


Rue des Comédiens 22 / boîte 4
1000 Brussels (Belgium)
Tel.: + 32 2 290 31 31
Fax: + 32 2 290 31 39