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MS – Marketing & Sales Meeting – is one of egta's four annual events. The focus of this conference lies on TV and radio marketing, sales and pricing strategies.
Approximately 200 Directors and Heads of Marketing, Sales and/or Pricing from TV and Radio sales houses from all around Europe will gather to learn from best practices in pricing strategies, data management, and ad sales innovation.
- Topics: First-party data - collection, processing. Data activation for ad sales and targeting.
- Format: An interactive workshop - a two hour workshop, including a contribution from external expert and an interactive part where participants – colleagues from radio companies and their sales houses – share their data tools, applications and cases.
- Participants: The ideal participant should be active in data and online audio strategies within their company and be ready to share details of their data strategy.
Board meeting on Friday 11th October, 8h30 - 13h30 at egta offices (Rue des comédiens, 22 B-1000 Brussels)
Registration process - Please fill in the form at the bottom by ticking the orange boxes for the sub-events.
If you haven't recieved a confirmation email within a week, please contact [email protected] to confirm your registration.
Other hotels nearby egta offices and preferential rates can be found here
Conditions of entry to egta's event
Participation in this event is free of charge for all egta members. Please note that egta offers non-member sales houses and broadcasters access to one event in order to see the association in action and to connect with senior professionals from the industry across Europe and beyond. If your company has already used its complementary entrance, please contact the egta team to learn more about the membership options. If you are an industry partner or technology provider, please contact [email protected] to discuss the terms of entry.